28 January 2014 08:37

The Paphos Regional Board of Tourism is cooperating with partners in Greece in order to highlight local culinary culture as part of the tourism product.
The partnership in this project led by the south Aegean region includes the local tourism board, Paphos Municipality and commercial and agricultural bodies and regions across Greece.
"The aim of the project is to strengthen the identity of local wine and cuisine through promotion and official certification," a tourism board press release said.
Yeroskipou loukoumi and halloumi cheese, for instance, are protected under EU geographical trademark certification.
As part of developing the culinary aspect of tourism, local tourism bodies will research traditional recipes and dishes in efforts starting next month and concluding in April.
Upon completion of the investigation, the Paphos Regional Board of Tourism will propose gourmet food tasting schemes for use by restaurateurs and hoteliers.
Wine trails will also be part of the project through assessment of the existing routes in Paphos District.
Findings of a study which started in November last year and included questionnaires and field visits evaluating the wine rail experience will be released by the end of this month.
A further plan aimed at highlighting local food and drink is the creation of a Centre for Local Gastronomy. A design has already been drawn up for the centre which Paphos Municipality will examine in coming months.
In order to increase the reach of the new initiative, the local tourism board is creating a website which will focus on Paphos as a culinary destination. It is expected to go live in May.
A pilot project combining all of the above initiatives will start this summer and is expected to run for 24 months with a total budget €700,000.  About €100,000 will be absorbed locally.
The Cyprus Tourism Organisation, the Hoteliers Association and culinary arts bodies will take part.
 
 


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